Assignment: Strategy Analysis
Your deliverable is a TWO pages.
On page 1: Analyze the corporate strategy at GE and how it has been changing:
o Describe it in depth using the 4 poles.
o Explain the theory of value creation.
o Critique (good theory, aka creates a long term sustainable competitive advantage? coherence? potential for improvements?).
On page 2: Analyze the business unit strategy of one of the GE businesses mentioned in the interviews and tell us how it has been changing:
o Describe it in depth using the Who/What/How framework.
o Explain the theory of value creation.
o Critique (good theory, aka creates a long term sustainable competitive advantage?, coherence?, potential for improvements?).
Format your assignment according to the following formatting requirements:
o The answer should be typed, using Times New Roman font (size 12), double spaced, with one-inch margins on all sides.
o The response also includes a cover page containing the title of the assignment, the student's name, the course title, and the date. The cover page is not included in the required page length.
o Also include a reference page. The Citations and references must follow APA format. The reference page is not included in the required page length.