Describe in detail the 4 components of the customer


1. Describe in detail the 4 components of the Customer Relationship Management (CRM) cycle

2. Explain in detail the differences of using Horizontal and Vertical structures in organizing a company's sales force

3. Explain in detail the 4 Career Stages which salespeople encounter throughout their careers.

4. What competitive threats does Sony face? From which companies and geographic regions? How does Sony stack up against these competitors?

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Operation Management: Describe in detail the 4 components of the customer
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