Part I:
Locate an online article (links can be found on the homepage) which provides an example of the importance of the customer plan in action in business today. The article may directly mention the business plan, or you may find a company using parts of this plan to make decisions on strategy. Briefly summarize the article, using the textbook to support the information given.
Part II:
The second part of the paper is your opinion and thoughts about what you learned in Part I. Include the following:
Examine how that part of the plan is affecting or could affect how the organization provides service
Describe how this plan incorporates ways to build customer loyalty.
Incorporate your own experiences and relate them to information from the textbook that helps to support your thoughts and opinion.