Describe how the division addresses customer needs


Assignment:

Need a min 1,400 word paper explaining the importance of innovation in the private school bus industry. As we know present bus service is for children whom live several miles away from school and qualify for free busing to and from school. This paper should be on those bus companies now adding a new service for pickup and drop off no matter the distance from school (even if just a block away) for a flat fee. This paper should detail (propsed) new business's vision, mission, and values, and determine a business model for this new division. Include the following.

Items to be touched on:

• Propose a new school bus service for the new company division. The division should be customer-focused with an innovative mission statement. Ensure that you are differentiating your product or service. I.e. how convienent this is for Parents where both mom and dad both work or single parents whom do not have anyone to pickup and drop off kids at school,

• Describe how the division addresses customer needs and achieves competitive advantage. I. e flat fee per child or a discount for multiple children.

• Create a vision and a business model for this new division that clearly demonstrates your decision on what you want your business to become in the future. i.e. this service ensures security for our children while leaving parent content that their children are in safe hands.

• Explain how the vision, mission, and value of the new division align with the company's mission and vision.

• Summarize how the vision, mission, and values guide the division's strategic direction.

• Define your guiding principles and values for your division in the context of culture, social responsibility, and ethics.

APA format and Cite your resources please.

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Microeconomics: Describe how the division addresses customer needs
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