Assignment: Financial Analysis of the McDonalds Company
Stock ticker symbol, exchange where traded _________
Address of company headquarters _________
Company phone number __________
PART 1, COMPANY OVERVIEW:
Note: Use the underline information below as headings. This helps the user of the information to quickly focus on their area of interest.
a. Brief description of the company (one paragraph, briefly summarizing the company's business)
b. Company history (origin, major developments, etc.)
c. Organization (describe how the company is structured)
d. Main products and services (describe what the company sells; how it makes money)
e. Geographic area of operations (describe where the company sells its products)
f. Recent developments (list recent major news stories, if any)
PART 2, FINANCIAL OVERVIEW:
Note: For the sales and income chart, it seems a line chart works best. The user can easily see trends over time. I like to see the actual numbers and account name on the pie charts. It just helps the user of the information quickly focus on their area of interest.
a. Sales and Income Record:
COMMENTS: Comment on the trends you see in your numbers and on the graph.
Be sure to include comments! The numbers and the chart are meaningless by themselves. Comment on what you see.
b. Expense Distribution:
COMMENTS: Comment on the company's expense distribution.
c. Assets Distribution:
COMMENTS: Comment on the company's asset distribution.
c. Capital Structure:
COMMENTS: Comment on the company's capital structure.
PART 3, RATIO ANALYSIS:
Comments On McDonalds Liquidity:
Be sure to include comments! The numbers are meaningless by themselves. Comment on what you see. What story do the numbers tell?
(2) ASSET MANAGEMENT
Comments On McDonalds Asset Management:
Comments On McDonalds Debt Management:
(4) PROFITABILITY:
(5) MARKET VALUE RATIOS:
Comments On McDonalds Market Value Ratios:
PART 4, CONCLUSIONS AND RECOMMENDATIONS
Summarize your analysis. Review your comments in the financial analysis section and provide your assessment of the overall status of the firm. Include any recommendations you think are appropriate.
List any other recommendations you have for the firm in view of your analysis.
Attachment:- MC-Donalds-Case-Study-Outline.rar