Discussion Post: Public Relations
Locate an article in a trade publication about a public relations campaign that has been conducted in the past 12 months. Refer to the list of PR trade magazines/blogs in your syllabus to start your research. Your campaign must include either social media as one of the tactics OR target a specific audience in the United States (such as a certain gender, race, age group, or sexual orientation--in other words, not a mass audience) OR target a public in another country.
Do the following to complete this discussion:
a) Share a link to your article.
b) Explain how the campaign uses PR.
c) Describe how the campaign meets one of the three criteria listed above.
The response must include a reference list. Using Times New Roman 12 pnt font, double-space, one-inch margins, and APA style of writing and citations.