Describe how a firm achieves sustained competitive advantage


Discussion:

Modular Learning Objectives

By the end of this module, the student shall be able to satisfy the following outcomes expectations:

• Case

o Describe how a firm achieves Sustained Competitive Advantage through strategic choices.

o Assess how strategic choices align with firm strengths, weaknesses, opportunities and threats.

• SLP

o Demonstrate how different strategies prescribe different firm actions to address the same external and internal contingencies.

• TD

o Assess how strategic choices align with firm strengths, weaknesses, opportunities and threats.

o Describe how a firm achieves Sustained Competitive Advantage through strategic choices.

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Marketing Management: Describe how a firm achieves sustained competitive advantage
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