Assignment:
Task
The objective of this task is to enable students to design and implement appropriate change strategies based on effective analysis of the issues involved.
The details of the task are:
• Individual task.
• This is a report on a major change strategy as implemented at a company of your choice. You should:
o Select the company (which will have undergone a major change)
o Describe the initial situation / context and explain why a change is needed
o Make an organizational diagnosis and describe the external and internal conditions that either helped or hindered the change
o Describe the key change agent(s) and their functions and responsibilities in this change
o Describe the change strategy(ies) or change management plan to be implemented
o Analyse the outcome(s) after the implementation and present your learning from the case
Formalities:
• Wordcount: 2500 to 3000 words
• Cover, Table of Contents, References and Appendix are excluded of the total wordcount.
• Font: Arial 12,5 pts.
• Text alignment: Justified.
• The in-text References and the Bibliography have to be in Harvard's citation style.
It assesses the following learning outcomes:
• Describe the competencies and behaviours of an effective change agent
• Use a range of diagnostic tools to analyse current problems and opportunities requiring organisational change
• Describe change strategies
• Select an appropriate change strategy depending on the circumstances and an organisation's strategy and mission
• Deal with conflict and resistance positively and productively
• Develop a change management plan