This assignment requires an academic paper (approximately 2 pages in length) covering the topic below:
Research and review retailing and shopping for products and services.
Survey five people to determine their preference between online vs. on-ground shopping. How do they feel about their shopping preference?
Describe and summarize their feelings/beliefs/practices. What/how do they anticipate shopping will change over the next 2-4 years?
Format: APA Format
Required Reference:
CB4 (5th ed.). Babin, Barry & Harris, Eric. (2013). Mason, OH: Cengage/Southwestern.