Demographic and sociocultural trends and changes


Question 1. Think about demographic and sociocultural trends and changes and explain how each organization's interpretation of these trends and changes has affected its choice of strategy?

Question 2. Is their strategy affected by the amount of advertising they do on television and the internet?

Question 3. Which organization do you think is currently positioned better and why?

Question 4. What strategy would you recommend for your company based on recent trends and changes?

Question 5. How can these strategies improve their image as a "corporate citizen" within the community?

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Marketing Management: Demographic and sociocultural trends and changes
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