In this assignment, each of you will report on a quickly developing or emerging technological trend or IT-enabled business phenomenon and lead the classroom discussion on your topic. Your topic is:
1. Location Based Service
You will make a 25 slide presentation (plus Q&A) on the topic of your choice. In your presentation, you are required to
1. define the technology or business phenomenon
2. introduce the history and the present status
3. Introduce relevant key players
4. Analyze how the technology or phenomenon has shaped or will shape relevant industries
5. Analyze one business *CASE* about your topic to reveal opportunities, identify managerial/technological challenges or risks and suggest strategies or tactics
6. Engage the audience with a few thought-provoking questions
7. Lead a short discussion on a controversial or uncertain issue related to your topic
8. Conclude with predictions and suggestions
9. Introduce resources for additional learning
*CASE* - "Opentable App"
Your business analysis will be on to the "Opentable app". The case should be at least 10 PowerPoint slides long. Should include all analysis listed on 5's requirements.
In addition to:
Slides should include the
· The Technology powering the app
· The E-business Model and platform
· Innovations
· Managerial and Technological implications
· Mobile usage etc