Define the concept of strategy and discuss the model of


1. a. Define the concept of strategy and discuss the model of strategic management?

b. What is the role of environment analysis in strategy formulation?

c. Characterize 5 forces model, strategic group analysis and stakeholder analysis?

2. a. What is the role of organizational analysis in strategy formulation?

b. Characterize benchmarking analysis, comb analysis, and value chain analysis?

c. What are the possible applications of Ansoff's growth matrix?

3. a. Which factors increase the risk of a price war in a given industry? You may use airline industry as a point of reference.

b. Critically evaluate different market entry strategies?

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