Define project goals in context of change management


Assignment:

Consider an existing organization you are familiar with, such as an employer, or a company for which you would like to work that operates under a traditional management model. The company's new CEO is looking to grow the company into a sustainable organization. In her initial evaluation, the CEO realizes that the traditional management approach is not compatible with being sustainable and wants to explore integrating a Corporate Social Responsibility program as an initial step to becoming a sustainable organization.

Create a 800 to 1,050 word change management paper.

Explain how change management, in the context of Lewin or Kotter's models (select only one), can help the organization become a socially-responsible organization.

Apply the MBO (Management-By-Objectives) method and outline the following:

  • Define the project goals in the context of change management.
  • Propose an action plan for creating change.
  • Establish how progress will be measured.
  • Determine how performance will be validated.

Provide at least four scholarly references,with at least two being a publication from the University Library.

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Business Management: Define project goals in context of change management
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