Define market segmentation


Any answers to this question need to have APA scholarly sources referenced to the question. I am looking for help to the question to help lead me in the right direction, so it will not be a lengthy answer, rather some sources and a few sentences on each topic that lead me in the right direction.

Define Market Segmentation. Using Method Products (Cleaners) as the product, what are the market segments?

Define Target Marketing. What are the demand shifters for Method Products?

How is Clorox Greenworks target marketing?

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Business Management: Define market segmentation
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