Problem: Strategic Marketing Paper
Write a 2 page paper on the question below:
Define "holistic marketing." Define each of the four major components of holistic marketing. Search for information about Coca-Cola, then describe how the company uses a holistic approach to marketing (or tell me if you feel they do not do a good job of using a holistic approach).
The response must include a reference list. Using Times New Roman 12 pnt font, double-space, one-inch margins, and APA style of writing and citations.