Define competitive advantage of the organization


Read “Case-Thai Restaurant”, and answer following questions (Please take reference from attachment “Ch-2, Ch-3, Ch4):

Share your opinion of how far you agree with the SWOT. What additional strengths, weaknesses, opportunities or threats did you notice?

How would you define competitive advantage of this organization – the most important strengths and would help the organization succeed in capitalizing the most important opportunities and satisfying expectations and needs of the most important stakeholders?

Provide your recommendations in clarifying the positioning of this company at the market (mission, vision, and stakeholders).

Recommend how the organization can strengthen its strengths and minimize its weaknesses at the market.

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