Obtain two textbooks-one in a social or behavioral science (such as psychology, sociology, communication, or anthropology) and the offer in a natural science (such as biology, chemistry, or physics).
Pick a page from each at random (but be sure to choose a page that is all text, with no figures or tables). Do a content analysis of the text on these pages that will address the question, "Are textbooks in behavioral and social science written in a more personal style fl1an text books in natural science?" You need to
(a) decide what unit of text will be analyzed,
(b) operationally define what it means for something to be written in a "personal style,"
(c) develop your coding system,
(d) code the material on the two pages of text, and
(e) describe the differences you discovered between the two texts.
(Note: Because there likely be a different number of units of text on the two pages, adjust the scores for the two pages by the number of units on that page.)