Death of a chief executive officer


Write a 750- to 1,050-word paper in which you describe the factors that drive organizational change.
Use various resources such as textbooks, Internet, and the University Library.

Cite at least two sources.

Provide examples from your personal experience in which change in an organization was required due to a particular catalyst. Examples of catalysts include the following:

·         Drop in sales
·         Death of a chief executive officer
·         Merger or acquisition

Format your paper consistent with APA guidelines.

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Marketing Management: Death of a chief executive officer
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