Assignment:
Q1. What are the dangers of translating questionnaires (which have been designed for one country) for use in a multi-country study? How would you avoid these dangers?
Q2. Identify and classify the major groups of factors that must be taken into account when conducting a foreign market assessment.
Your answer must be, typed, double-spaced, Times New Roman font (size 12), one-inch margins on all sides, APA format and also include references.