Cultural diversity considerations for the company


The owners of XYZ Construction Inc. see a market potential to expand their operations into Asia. The owners believe that expansion into global markets may improve their IPO in 12 months because the company would have increased market diversity. They would like specific information from you regarding any potential issues or considerations relative to expanding from an exclusive domestic market into a global market with their horizontal construction operation.

For this second assignment, your requirement is to research and write in APA format a paper that describes and analyzes:

1. Ethical and social issues within the global market of Asia.

2. Cultural diversity considerations for the company relative to establishing field offices in Asia.

Length: 2-4 pages

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Business Management: Cultural diversity considerations for the company
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