Create your vision statement


Homework: Selling the Vision

To prepare for this Homework, reflect on Dr. Craig Marsh's case study. Consider his challenges as well as his strengths and how you have adopted a model for corporate change. This model should include your organizational change or cultural change model, steps you would take to change the culture, and the dissection and explanation of how these steps will influence each of the challenges you face. Also included will be the mitigation plan to address the challenges, the creation of your vision statement, and a description of how you will translate your vision into measurable objectives. This week you compile these elements into one PowerPoint presentation that is your strategic plan to sell your vision to your organizational team.

Submit a 5 to 8 Slides PowerPoint presentation, excluding title and References slides, that includes a leadership strategy for translating your vision into organizational success. In your PowerPoint presentation, do the following:

o Create your vision statement.

o Delineate your plan for how you will get others within the organization to adopt it as their own. In your plan, be sure to include the following:

o The organizational change or cultural change model you used as the basis for your plan

o An explanation of the steps you will take to change the culture and how these steps will influence each of the challenges you face

o A brief description of the mitigation plan to address the challenges

Format your homework according to the following formatting requirements:

o The answer should be typed, using Times New Roman font (size 12), double spaced, with one-inch margins on all sides.

o The response also includes a cover page containing the title of the homework, the student's name, the course title, and the date. The cover page is not included in the required page length.

o Also include a reference page. The Citations and references must follow APA format. The reference page is not included in the required page length.

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Marketing Management: Create your vision statement
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