Discuss the below:
Introduction
Discussion concerns global ethics. The contrast in what is considered acceptable ethical behavior from country to country is one of the more interesting and yet frustrating aspects of international marketing. This discussion asks you to do some research concerning the idea of creating an international code of ethics. This concept has been proposed periodically by a number of different organizations. Most people believe this is a good idea but very difficult to implement.
Answer the following questions:
1. Is it possible to create an international code of marketing ethics? Why or why not?
2. What would be the obstacles in creating such a code of ethics?