Positioning Presentation Latest Work
Prepare a 15- to 20-slide Microsoft® PowerPoint® presentation illustrating your marketing plan strategy.
Compile the information presented in your previous papers and include the following in a Microsoft® PowerPoint® presentation:
Your promotional strategy for your product or service, including how you will use at least three of the following elements:
Advertising
Public relations
Digital marketing, including social media
Sales promotion
Direct marketing
Event marketing
Outdoor
An initial budget for your plan - prepare a pie chart showing the dollars/percentages budgeted for each included marketing activity for the first year, and provide justification for your choices.
The evaluation and control methods you will use to measure the success of your plan
Speakers notes are required.
Title and Reference slides are not included in the count.
Your slide presentation will be your presentation to management for your product/service proposal.
Click the Assignment Files tab to submit your assignment.