Create an external factor analysis


Discuss the below:

Using the inforrnation gathered from your SWOT analysis conducted, create an external factor analysis (EFAS) table for the company you researched to create your table should have free columns. The fast column heading should be External Factors, the second column should be titled Weight, the third column should be tided Rating, the fourth column should be titled Weighted Score, and the fifth column should be tided Comments.

1. In the External Factors column. list at least six opportunities you saw in the company you researched. Underneath the opportunities, list at least six threats you saw in the company you researched.

2. In the Weight column, assign an importance factor to each of these issues. k is important to note that whenever working wth weighted averages, the weight column should always total 1.0, or 100%, regardless of 110w many factors are included in the EFAS analysis. It is up to the analyst to decide how much weight each individual external facto is assigned based on the probable impact on a particular company's current strategic position. The higher the weight, the more important the factor to the current and future success of the company. M important factor may have a weight of 0.5 (50%). while a less important factor may have a weight of .05 (5%). When all is finished. however, al factor weights should total 1.0, or 100%. You may not be privy to the exact nfamation for this company. so in some cases you wit need to use your best judgment. (You will justify your weighting in column five.)

3. In the Rating column. assign a rating factor .These ratings aro based on the company's response to that particular factor. It is your judgment cal on how the company is ourrenUy dealing with each specific factor. Once again. you may need to make an estimate Si this area if you are not privy to all of the information. (You wit justify your weighting in column five.)

4. The Weighted Score column. multiply the weight from column 2 by the rating in column 3 to get the factor's weighted score.

5. In the Comments column. explain why a particular factor was selected and how its weight and rating were estimated.

6. Al the bottom of column 4, add the weighted scans for the external factors. b the company doing better a worse than others in the same industry? Complete this answer underneath )

Format your assignment usng APA Style. Use your own words, and include citations and references as needed to avoid plagiarism.

Attachment:- External Factor Analysis.rar

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