Assignment:
1. Create an Ethics & Social Responsibility Plan for your Juice Company.
Note: The Ethics & Social Responsibility plan should account for approximately three to five (3 to 5) pages.
2. a. Describe the ways in which your Juice company is committed to being a good corporate citizen.
b. Discuss how your Juice company's activities will affect the environment and identify the steps you will take to mitigate any negative impacts.
c. Determine any health issues / claims related to the product you are making, whether negative or positive. Suggest the strategy your company will use to mitigate any negative issues, and to ensure any positive claims are true.
d. Many beverage products have negative health impacts on certain segments of a population (e.g., children, pregnant mothers, etc.). Suggest your company's plan, through advertising, distribution, and / or other methods, to target and reach only appropriate market segments.