Assignment
Write a 1,050- to 1,400-word strategic objectives summary. Include your balanced scorecard and its impact on all stakeholders, and the communication plan.
Create a balanced scorecard.
Consider the following four quadrants of the balanced scorecard when developing your strategic objectives:
Shareholder Value or Financial Perspective, which includes strategic objectives in areas such as:
Market share
Revenues and costs
Profitability
Competitive position
Customer Value Perspective, which includes strategic objectives in areas such as:
Customer retention or turnover
Customer satisfaction
Customer value
Process or Internal Operations Perspective, which includes strategic objectives in areas such as:
Measure of process performance
Productivity or productivity improvement
Operations metrics
Impact of change on the organization
Learning and Growth (Employee) Perspective, which includes strategic objectives in areas such as:
Employee satisfaction
Employee turnover or retention
Level of organizational capability
Nature of organizational culture or climate
Technological innovation
For each element you will be asked to define what you will measure and how you will measure it, present a SMART Goal for each factor that will define success, and then develop an implemention plan, or plan of aciton for achieving your success goal.
Outline a brief communication plan discussing how you will communicate the company's strategic objectives that includes the following:
Create a table in which you list what is to be communicated, who will communicate it (do not just state 'management'), to whom will it be communicated, how often it will be communicated and through what medium will it be communicated.
Format paper consistent with APA guidelines.