Create a short story that you would use as an innovative


1. Create a short story that you would use as an innovative leader to communicate an innovative idea, change process, procedure, or product

2. For this discussion, conduct an initial analysis of your story development by answering the following:

3. Who is the audience you wish to persuade?

4. How will you use the three components of storytelling (emotional, novel, and memorable) in your story?

5. How would you follow up to ensure that the passion you created in the initial story launch is contagious?

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