Increasing Revenues with SCM Cold Cream is one of the premier beauty supply stores in the metro New York area. People come from all over to sample the store's unique creams, lotions, makeup, and perfumes.
The company receives its products from manufacturers around the globe. The company would like to implement an SCM system to help it better understand its customers and their purchasing habits.
Create a report summarizing SCM systems and explain how an SCM system can directly influence Cold Cream's revenues.