Assignment:
Task Description:
Students are required to create a recorded video presentation (5 minutes) that addresses the following points:
1. Evaluate the strategy of a company (listed on the ASX500 in the last 5 years) of your choice. Students should use the company's stated strategic objectives and performance results to evaluate the success or failure of the company's strategy. Using strategic management theories, students should be able to evaluate the existing strategy of the company and discuss why the strategy is or is not working?
2. Provide recommendations for the company's future strategy over the next five-years.
Students are required to conduct a research project that utilizes the tools and concepts of the class (using topics covered in week 1-4).
The presentation must include (but is not limited to) the following criteria:
1. Company Background and Key Issues
1.1 Provide a brief introduction of the company background
1.2 Provide a brief explanation of why company is chosen and the key issues of the company
2. Identification factors affecting the firm's strategy
2.1 Identifying macroeconomic factors
2.2 Industry Analysis
2.3 Stakeholder Analysis
3. Identification of the firm's key resources
3.1 Assess the firm's strengths and weaknesses
3.2 Assess the firm's sources of competitive advantage and evaluate the sustainability of those advantages
3.3 Investigate the firm's performance based on its financial statements and compare that performance with its competitors
4. Recommendations
Based on the key issues of the firm, propose 3 to 5 concrete analytical conclusions and sound strategic recommendations and specify the financing that will be required to support those decisions.
Attachment:- Poster Presentation.rar