Cost per unit-gross profit of each model using abc costing


Assignment:

Jacobson Electronics manufactures two large-screen television models: the Royale which sells for $1,600, and a new model, the Majestic, which sells for $1,300. The production cost computed per unit under traditional costing for each model in 2008 was as follows.

Traditional Costing

Royale

Majestic

Direct materials

$  700

$420

Direct labor ($20 per hour)

120

 100

Manufacturing overhead ($38 per DLH)

228

 190

Total per unit cost

$1,048

$710

In 2008, Jacobson manufactured 25,000 units of the Royale and 10,000 units of the Majestic. The overhead rate of $38 per direct labor hour was determined by dividing total expected manufacturing overhead of $7,600,000 by the total direct labor hours (200,000) for the two models.

Under traditional costing, the gross profit on the models was: Royale $552 or ($1,600 - $1,048), and Majestic $590 or ($1,300 - $710). Because of this difference, management is considering phasing out the Royale model and increasing the production of the Majestic model.

Before finalizing its decision, management asks Jacobson's controller to prepare an analysis using activity-based costing (ABC). The controller accumulates the following information about overhead for the year ended December 31, 2008.

Activities

Cost Drivers

Estimated Overhead

Expected Use of Cost Drivers

Activity-Based Overhead Rate

Purchasing

Number of orders

$1,200,000

 40,000

$30/order

Machine setups

Number of setups

900,000

 18,000

 50/setup

Machining

Machine hours

4,800,000

120,000

 40/hour

Quality control

Number of inspections

700,000

 28,000

 25/inspection

The cost drivers used for each product were:

Cost Drivers

Royale

Majestic

Total

Purchase orders

15,000

25,000

 40,000

Machine setups

 5,000

13,000

 18,000

Machine hours

75,000

45,000

120,000

Inspections

 9,000

19,000

 28,000

Hint: Assign overhead to products using ABC and evaluate decision.

Instructions:

(a) Assign the total 2008 manufacturing overhead costs to the two products using activity-based costing (ABC).
 
(b) What was the cost per unit and gross profit of each model using ABC costing?

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Microeconomics: Cost per unit-gross profit of each model using abc costing
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