Solved: Cost of developing the product, Marketing Management

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Cost of developing the product

Problem:

Estimate what fraction of the price of a pocket calculator is required to cover the cost of developing the product? Diagram a process for planning and cooking a family dinner. Does your process resemble the generic product development? Is cooking dinner analogous to a market- pull, technology push, platform, process-intensive, customization, high-risk, quick-build or complex system process?

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Marketing Management: Cost of developing the product

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