Cost leadership strategy


Under which condition would a cost leadership strategy be especially effective?

-when there are many ways to differentiate the product or service and many buyers perceive these differences as having value

-when buyer needs and uses are diverse

-when few rival firms are following a similar approach

-when technological change is fast paced and competition revolves around rapidly evolving product features

-when the products of rival sellers are essentially identical and supplies are readily available from any of several eager sellers

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Business Management: Cost leadership strategy
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