Problem: According to Coleman, Swenson, Booth Inc. (2011), the following information should be included when submitting a request for venture capital:
- The company's history.
- A description of the company's products or services, how they impact the cost and efficacy of healthcare delivery, and their uniqueness to those of competitors.
- Information regarding the size and expected growth of the market served by the company and a review of the company's marketing capabilities and strategy.
- Detailed resumes of senior management.
- Historic and projected financial statements.
- Discussion of equity capital needs and planned use of capital.