After reading Creating Shared Value: (the document will download, once you click on the link below) answer these questions by writing a 3-4 page critical evaluation of the article.
- Correctly identify the issue or issues addressed by the author, related to creating shared value in a market economy.
- Evaluate the economic significance of the issue presented by the author, related to creating shared value.
- Correctly identify the author's purpose or purposes related to creating shared value.
- Evaluate the author's arguments and conclusions for creating shared value in a specific firm.
- Draw your own conclusions on value creation by applying relevant data, facts, theories, and economic principles from this article and any other references you find.
Reference
https://www.google.com/url?sa=t&rct=j&q=&esrc=s&source=web&cd=5&ved=0CEsQFjAE&url=http%3A%2F%2Fwww.hks.harvard.edu%2Fm-rcbg%2Ffellows%2FN_Lovegrove_Study_Group%2FSession_1%2FMichael_Porter_Creating_Shared_Value.pdf&ei=mV8nUqHUN4evsQSjwYD4BA&usg=AFQjCNG5eNaZd_MDfx_RJw4U5r0NsnwPtw&sig2=-AsV2vUVXslBvnOPKZd_iQ&bvm=bv.51495398,d.cWc&cad=rja
Porter, M. E., & Kramer, M. R. (2011). Creating shared value. Harvard Business Review, 89(1/2), 62-77.