Corporate public policy and strategic management


Part 1:

Question 1: What is the relationship between corporate public policy and strategic management.

Question  2: Provide an example of an ethical issue that companies face regularly. In your opinion, what is the best way a company could address the issue provided?

Question  3: Consider the definition of strategic management. What is one way that a company engages in strategic management? What should the company consider when focusing on issues related to the example provided.

Question  4: Find an example online of a company's corporate public policy. What do you think about this policy? Did the policy address all of the issues that you think it should have?

Part 2:

Question 1. Explain the relationship between corporate public policy and strategic management.

Question 2. Which of the four strategy levels is most concerned with social, ethical, or public issues. What are the characteristics of that level.

Question 3. Identify the steps involved in the strategic management process.

Question 4. What is the difference between a social audit and a social performance report? Why are social performance reports increasing in popularity?

Question 5. What is the difference between public relations and public affairs? Why has there been confusion regarding these two concepts?

Question 6. Why do you think global public affairs is a major growth area?

Question 7. Differentiate between a collaborative or problem solving strategy and an individualistic or adversarial strategy. Which seems to be more effective in corporate public affairs?

Question 8. What are the major ways in which public affairs might be incorporated into every managers job? Rank them in terms of what you think their impact might be.

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Other Management: Corporate public policy and strategic management
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