Core competency in offering well-designed


The furniture manufacturer, IKEA, has core competency in offering well-designed and easy-to-assemble furniture at economical prices. Mention five valuable resources (either tangible or intangible) which are likely components of this competence, discussing how each is important. Provide two reasons for why IKEA's competency might be difficult to imitate by large retailers such as Walmart or Target (that also sell some furniture) or other smaller furniture stores.

You have just been hired as the CEO of Innova Inc., a new entrant in the semiconductor industry. You want to create a competency of product development and therefore want to build a culture where grassroots employees feel encouraged and motivated to think of new product ideas. Discuss how you would use the following aspects of organizational design to build such a culture:

a) Administrative structures

b) Control systems

c) Other informal approaches

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