Consumer behavior


Choose a topic related to this subject area and write a scholarly paper in no less than 1500 words (excluding the title page, bibliography and appendices).

When writing your research paper, please note the following guidelines:

Please e-mail your professor an outline and specific title of this paper, prior to starting it. In addition to your primary text, you are required to use a minimum of 5 additional references from professional journals and books to produce your scholarly paper.

Your research paper must adhere to the style and format requirements set forth in the Publication Manual of the American Psychological Association. Your paper must include a title page, headings and a bibliography. Footnotes are not needed. The bibliography is to be used to reference quotes and other previously written works. Appendices containing support information can also be added.

Your paper must be in your own words.

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Operation Management: Consumer behavior
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