Constructing multiattribute model for set of restaurants


Assignment:

Q1. Construct a multiattribute model for a set of local restaurants. Based on your findings, suggest how restaurant managers could improve their establishment’s image via the strategies.

Q2. Collect ads that rely on sex appeal to sell products. How often do they communicate benefits of the actual product?

Your answer must be typed, double-spaced, Times New Roman font (size 12), one-inch margins on all sides, APA format and also include references.

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Marketing Management: Constructing multiattribute model for set of restaurants
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