Business Assignment
Do the following: Use the city of Los Angeles, Ca as the geographic location....
Construct a paper regarding site selection:
1. Select a retail store in your area that you believe has a great geographic location. (use los angeles,ca)
2. Select a second retail store in your area that you believe has a poor geographic location.
3. Using the strategic site selection material from the text defend why you believe the first store has a great location.
4. Using the strategic site selection material from the text defend why you believe the second store has a poor location.
5. For each of the store sites discuss how the location impacts the store traffic, the store impression, and the brand impression within the community.