Discussion:
Imagine that you are creating a marketing plan for a company that will sell kites. As you consider the marketing program what type of strategy should you consider including in the plan? Propose one specific example of each type of strategy that you are considering and present your rationale reasoning for your strategy selection
Imaging that you are the marketing mgr responsible for developing marketing strategy for a bicyle company.Propose the strategic marketing process you will use,being sure the name the stages and stage specif examples.