Consider alternate strategies that the advertisers could


A. "Fallacies and Errors in Sound Reasoning" Please respond to the following:

• Use the Internet to locate at least two advertisements that exhibit any of the following fallacies: equivocation, false authority, ad hominem, appeal to ignorance, or bandwagon. Post the videos in the discussion. Next, identify the fallacy used in the selected advertisements, discuss the primary reasons why you believe that the advertisers have used the fallacy in question, and examine whether or not their use of this type of fallacy is effective.

• From part 1 of this discussion, consider alternate strategies that the advertisers could have used in order to develop a more sound and persuasive argument. Explain the main reasons why you believe consumers ignore these errors in reasoning.

B. False Authority

Tom Cruise Calls Psychtriac a pseudo science

Watch the video "Tom Cruise chews out Matt Lauer on LIVE TV".

The advertisers uses this holly wood actor because he is famous, while claming to do his research a holly wood actor is not an Authority on the subject of psycology

This type of fallacy is very effective. Consumers tend to connect with people in the media.

A more sound and persuasive argument would have been if the information being presented came from a psycologist.

Consumers ignore these reasons in reasoning because they think if a famous actor is presenting the information then it must be true.

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