The most successful fundraisers are good prospect researchers.
This means they use existing online and print resources to identify which funding sources (specific individuals, foundations, government sources, etc.) are most likely to fund the organization/project based on past giving, mission, priorities, and geographic giving area.
This week you examine how to conduct donor prospect research to maximize development success.
To prepare:
Consider a nonprofit organization for which you work or with which you are familiar.
Analyze 2-3 potential funding sources for this organization.