Assignment Problem: By conducting a market analysis, the company can prevent large losses, this will help the company team to further narrow the marketing targets, sales targets, and expansion targets can be more focused.
Conduct a market analysis based on the following:
- Market Segmentation and Target Market Selection
The segmentation of the industry in which to participate is then joined by a specific target market to be drawn.
- Buyer Behavior (Buyer Behavior)
The more the company knows its customers, the more it will accommodate the needs of its customers.
- Competitor analysis
Help companies understand the position of key competitors and the existence of opportunities to gain competitive advantage in a particular area.