Assignment:
Paper should be written on a Fortune 500 Global Organization that requires scholarly inquiry and substantiation of credible information.
Choose a company that has ventured in a strategic alliance. follow this structure:
1. Title Page
2. Introduction
3. Background of the company - Disney
4. Conduct internal analysis based on chapter 3 topics - this would be topics covering
a) (RBV) resource-based view
b) VRIO four questions of Value, Rarity, Imitability, Organization
c) the four VRIO questions unveil the competitive advantages the company possesses.
5. Conduct external analysis based on chapter 2 topics external topics such as
a) Describe the firm's General Environment (the 6 elements that disrobe a company -technological change, demographic trends, cultural trends, the economic climate, legal and political conditions, and specific international events) choose the 2-3 of the strongest elements that apply to Disney
b) Apply some concepts of the Structure-conduct-performance model (S-C-P) to Disney's (Threats of new competition, threats among existing competitors, threat of substitute products, threat of supplier leverage, threat of buyers' influence) choose 2-3 of the strongest elements that apply to Disney
6. Describe the 3 main business strategies the Disney follows -one of the 3 business strategies would need to relate to productive strategic alignment relationships
7. The companies Disney has strategically partnered with
a) Hewlett Packard alliance
b) Havaianas Sandals alliance
c) Kimberly-Clark alliance
d) Panasonic alliance
8. Compare and contrast diversification strategies - use reference to the alliances mentioned 4
9. Explain international influence in foreign markets on Disney - tie in an alliance example
10. Analyze ethical concerns in the past 20 years that have affected stakeholders-- tie in an alliance example
11. Annotate substantiate findings from financial statements and make recommendations- tie in alliances from 4
12. Conclusion
13. References
14. Appendix (as applicable)
The paper should be a research project using a minimum of ten research quality sources. A research quality source is a refereed journal or otherwise written source that is academically credible. For example, information obtained from Wikipedia, Newsweek, and CNN is not considered research quality sources.
Also, personal opinions are not important when writing for academic purposes. What the Instructor is looking for is your ability to research the work of qualified experts, and then present that research in a manner that supports your analysis of the organization.
Papers should be 10-11 pages (content exluding title page, reference, or appendix pages) in length. They should be completed in APA format to include all in text citations and reference citations. 12pt times new roman font, double spaced
About the strategic alliances I researched - feel free to replace or add others
Hewlett Packard Alliance
"Hewlett-Packard and Disney have a long-standing alliance, starting back in 1938 when Disney purchased eight oscillators to use in the sound design of Fantasia from HP founders Bill Hewlett and Dave Packard. When Disney wanted to develop a virtual attraction called
Mission: SPACE, Disney Imagineers, and HP engineers relied on HP's IT architecture, servers, and workstations to create Disney's most technologically advanced attraction" direct copy from website please rephrase (HP, 2018).
Havaianas Alliance
The Havaianas flip-flop company has teamed up with Walt Disney to become the official sandal of the theme park.
Kimberly-Clark Alliance
The maker of Huggies, Kleenex, Cottonelle and Kimberly-Clark Professional products extends its relationship to help families visiting Walt
Disney World Resort, Disneyland Resort, and Disney Cruise Line
Panasonic Alliance
The Panasonic Company is one of Disney's most recent strategic alliances agreed to pair last month for purposes of imaging projection. -The APA formatted research paper should be 10-11 pages (content not including title page, abstract, reference, or appendix pages) in length.
-They should be completed in APA format to include all in text citations and reference citations. 12pt times new roman font, double spaced
-The paper should be a research project using a minimum of ten research quality sources. Also, personal opinions are not important when writing for academic purposes. What the Instructor is looking for is your ability to research the work of qualified experts, and then present that research in a manner that supports your analysis of the organization.