Compose a message for your audience using the three- step


Select a company you are familiar with. Imagine that this company is developing materials to communicate the company culture, process, procedures, and general information for a new hire.

Compose a message for your audience using the three- step process outlined in Ch.10 (pp. 282-287) of Business Communication Today.

Demonstrate each step in your communication.

Planning

Define the purpose.
Define the audience.
Identify the channel(s) of communication and why you selected that channel.

Writing

Create the message.

Completing

Proofread, revise, and submit.

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Marketing Management: Compose a message for your audience using the three- step
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