Submit a PowerPoint presentation outlining the specific strategies they used to complete the marketing simulation. Students will outline the specific pricing, targeting (customer segmentation), distribution, promotional, and competitive strategies they used. Additionally, students must discuss why they felt the particular strategy was best suited for the simulation and the overall results generated from the implementation of their selected strategies. Students must be able to support their strategies.
Caution, students should not submit a paper simply outlining their results but instead, why you selected the specific strategies and what strategies you would change and why. In other words, this PowerPoint should be reflective of the lessons learned and not a simple recap of your results.
Assignment requirements:
PowerPoint Presentation
Minimum of 10 slides
Discussion of each strategy, the expected results, and the actual results