Complete a group case study of Coca-Cola Corporation.
A formal, in-depth case study analysis requires you to utilize the entire strategic management process. Assume your group is a consulting team asked by the ABC Corporation to analyze its external/internal environment and make strategic recommendations. You must include exhibits to support your analysis and recommendations.
These are some of sections included in the case that needs solutions and answers.
1. BCG Matrix (follow the Strategy Club's template, not the textbook's format)
2. Alternative strategies (giving advantages and alternatives for each)
3. Net Present Value analysis of proposed strategy's new cash flow and EPS/EBIT analysis
NOTE: To construct the first cash flow (cf1) at the very minimum, the new revenue from your strategy(s) must be discounted back to the present value by calculating EBIT and that figure will be your cfn for each year. cf0 (initial cost of your strategy), cf1 (discounted cash flow first year), r (opportunity cost of capital, the rate of the next best alternative use of cash/debt/equity resources).
NPV=-?cf?_0+ ?cf?_1/(1+r)^1 +?cf?_2/(1+r)^2 +?cf?_3/(1+r)^3 ...?cf?_n/(1+r)^n
4. Proposed new business model