Task: Research an airline company and give a brief overview of the company, identify the industry it is a part of, and complete a Five Forces Industry Analysis.
Include the following:
- A brief company background of the company
- Identification of the industry the company is a part of and give a brief overview of that industry
- Complete a Five Forces Industry Analysis of the industry identified to include:
- A one or two sentence explanation of each force
- Indication if the force is high or low for the industry
- A brief justification of why you believe the force to be high or low