Competitive strategy-global marketing


Question1. Write a note on canonical correlation?

Question2. Describe the relevance of univariate and multivariate methods of data analysis.

Question3. Explain the role of software packages in data processing, report-writing and preparation of the references.

Question4. Write a note on the Activity Based Costing.

Question5. Briefly describe the concept of “Five S’s”.

Question6. Illustrate out the term, “Value Engineering Management”.

Question7. Determine the similarities and differentiations between “Total Quality Management” and “Six Sigma Techniques”.

Question8. Specify the demerits and merits of flexi-time jobs.

Question9. Describe the BCG product portfolio matrix.

Question10. What do you understand by the term SWOT analysis?

Question11. Why are products repositioned?

Question12. What are internal and external environmental factors, one envisages in the global marketing?

Question13. What do you understand by the term competitive strategy?

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Other Management: Competitive strategy-global marketing
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