Assignment:
Compare and contrast the marketing mix and target market for a bike shop in your community with the online bicycle retailer Performance Bicycle Website-Performancebike. Use your best judgment to identify each retailer’s primary target market and some of its Product, Place, Promotion, and Price decisions.
Your answer must be typed, double-spaced, Times New Roman font (size 12), one-inch margins on all sides, APA format and also include references.